{"id":1951,"date":"2023-06-23T20:21:45","date_gmt":"2023-06-23T13:21:45","guid":{"rendered":"https:\/\/bilaw.vn\/?p=1951"},"modified":"2023-07-22T16:12:14","modified_gmt":"2023-07-22T09:12:14","slug":"mot-so-quy-dinh-phap-luat-ve-hoat-dong-trung-bay-gioi-thieu-hang-hoa-dich-vu","status":"publish","type":"post","link":"https:\/\/bilaw.vn\/?p=1951","title":{"rendered":"M\u1ed9t s\u1ed1 Quy \u0111\u1ecbnh Ph\u00e1p lu\u1eadt v\u1ec1 ho\u1ea1t \u0111\u1ed9ng tr\u01b0ng b\u00e0y gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"color: #282828;\"><em>Ho\u1ea1t \u0111\u1ed9ng tr\u01b0ng b\u00e0y v\u00e0 gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng trong chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. Ho\u1ea1t \u0111\u1ed9ng tr\u01b0ng b\u00e0y v\u00e0 gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng, t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng v\u00e0 x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh t\u1ed1t cho doanh nghi\u1ec7p.<\/em><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828;\"><em>Hi\u1ec7n nay, Lu\u1eadt Th\u01b0\u01a1ng m\u1ea1i 2005 quy \u0111\u1ecbnh v\u1ec1 vi\u1ec7c tr\u01b0ng b\u00e0y gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 l\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i do th\u01b0\u01a1ng nh\u00e2n th\u1ef1c hi\u1ec7n.<\/em>\u00a0<em>Sau \u0111\u00e2y, C\u00f4ng ty Lu\u1eadt BiLaw s\u1ebd tr\u00ecnh b\u00e0y v\u1ec1 quy \u0111\u1ecbnh ph\u00e1p lu\u1eadt li\u00ean quan \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng tr\u01b0ng b\u00e0y gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5.\u00a0<\/em><\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828;\"><strong>1.\u00a0<\/strong><strong>Th\u1ebf n\u00e0o l\u00e0 tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5?<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828;\">Theo \u0110i\u1ec1u 117 Lu\u1eadt Th\u01b0\u01a1ng m\u1ea1i 2005 quy \u0111\u1ecbnh: Tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 l\u00e0 ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i c\u1ee7a th\u01b0\u01a1ng nh\u00e2n d\u00f9ng h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 v\u00e0 t\u00e0i li\u1ec7u v\u1ec1 h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 \u0111\u1ec3 gi\u1edbi thi\u1ec7u v\u1edbi kh\u00e1ch h\u00e0ng v\u1ec1 h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 \u0111\u00f3.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828;\">Nh\u01b0 v\u1eady, tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a d\u1ecbch v\u1ee5 l\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i. Ho\u1ea1t \u0111\u1ed9ng n\u00e0y kh\u00f4ng nh\u1eb1m m\u1ee5c ti\u00eau tr\u1ef1c ti\u1ebfp l\u00e0 b\u00e1n h\u00e0ng m\u00e0 ch\u1ec9 mang t\u00ednh ch\u1ea5t ti\u1ebfp x\u00fac, gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u1ebfn kh\u00e1ch h\u00e0ng.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #282828;\">Ch\u1ee7 th\u1ec3 c\u1ee7a ho\u1ea1t \u0111\u1ed9ng x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i n\u00e0y l\u00e0 th\u01b0\u01a1ng nh\u00e2n c\u1ee5 th\u1ec3 bao g\u1ed3m c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng sau: Th\u01b0\u01a1ng nh\u00e2n Vi\u1ec7t Nam; Chi nh\u00e1nh c\u1ee7a th\u01b0\u01a1ng nh\u00e2n Vi\u1ec7t Nam; Chi nh\u00e1nh c\u1ee7a th\u01b0\u01a1ng nh\u00e2n n\u01b0\u1edbc ngo\u00e0i t\u1ea1i Vi\u1ec7t Nam; Th\u01b0\u01a1ng nh\u00e2n kinh doanh d\u1ecbch v\u1ee5 tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 t\u1ea1i Vi\u1ec7t Nam.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2194\" src=\"https:\/\/bilaw.vn\/wp-content\/uploads\/2023\/06\/20.jpg\" alt=\"mot-so-quy-dinh-phap-luat-ve-hoat-dong-trung-bay-gioi-thieu-hang-hoa-dich-vu\" width=\"1449\" height=\"900\" srcset=\"https:\/\/bilaw.vn\/wp-content\/uploads\/2023\/06\/20.jpg 1449w, https:\/\/bilaw.vn\/wp-content\/uploads\/2023\/06\/20-768x477.jpg 768w, https:\/\/bilaw.vn\/wp-content\/uploads\/2023\/06\/20-800x497.jpg 800w\" sizes=\"auto, (max-width: 1449px) 100vw, 1449px\" \/><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828;\"><strong>2.\u00a0<\/strong><strong>Nh\u1eefng ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n khi gi\u1edbi thi\u1ec7u, tr\u01b0ng b\u00e0y, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5\u00a0<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828;\">C\u0103n c\u1ee9 \u0110i\u1ec1u 118, 121, 123 Lu\u1eadt Th\u01b0\u01a1ng m\u1ea1i 2005.\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"color: #282828;\">V\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n kh\u00f4ng \u0111\u01b0\u1ee3c tr\u1ef1c ti\u1ebfp tr\u01b0ng b\u00e0y h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5, tr\u1eeb vi\u1ec7c tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u t\u1ea1i tr\u1ee5 s\u1edf c\u1ee7a v\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n \u0111\u00f3. V\u0103n ph\u00f2ng \u0111\u1ea1i di\u1ec7n \u0111\u01b0\u1ee3c ph\u00e9p k\u00fd v\u1edbi th\u01b0\u01a1ng nh\u00e2n kinh doanh d\u1ecbch v\u1ee5, tr\u01b0ng b\u00e0y gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 n\u1ebfu \u0111\u01b0\u1ee3c th\u01b0\u01a1ng nh\u00e2n \u1ee7y quy\u1ec1n.\u00a0<\/span><\/li>\n<li><span style=\"color: #282828;\">Th\u01b0\u01a1ng nh\u00e2n n\u01b0\u1edbc ngo\u00e0i ch\u01b0a \u0111\u01b0\u1ee3c ph\u00e9p ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i t\u1ea1i Vi\u1ec7t Nam th\u00ec kh\u00f4ng \u0111\u01b0\u1ee3c tr\u1ef1c ti\u1ebfp tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5. Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y ph\u1ea3i thu\u00ea th\u01b0\u01a1ng nh\u00e2n Vi\u1ec7t Nam th\u1ef1c hi\u1ec7n\u00a0<\/span><\/li>\n<li><span style=\"color: #282828;\">H\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u kh\u00f4ng ph\u1ea3i l\u00e0 nh\u1eefng h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 kinh doanh b\u1ea5t h\u1ee3p ph\u00e1p tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/span><\/li>\n<li><span style=\"color: #282828;\">Kh\u00f4ng \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 ho\u1eb7c s\u1eed d\u1ee5ng h\u00ecnh th\u1ee9c, ph\u01b0\u01a1ng ti\u1ec7n tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 l\u00e0m ph\u01b0\u01a1ng h\u1ea1i \u0111\u1ebfn an ninh qu\u1ed1c gia, tr\u1eadt t\u1ef1, an to\u00e0n x\u00e3 h\u1ed9i, c\u1ea3nh quan, m\u00f4i tr\u01b0\u1eddng, s\u1ee9c kho\u1ebb con ng\u01b0\u1eddi.\u00a0<\/span><\/li>\n<li><span style=\"color: #282828;\">Kh\u00f4ng \u0111\u01b0\u1ee3c tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 ho\u1eb7c s\u1eed d\u1ee5ng h\u00ecnh th\u1ee9c, ph\u01b0\u01a1ng ti\u1ec7n tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u tr\u00e1i v\u1edbi truy\u1ec1n th\u1ed1ng l\u1ecbch s\u1eed, v\u0103n ho\u00e1, \u0111\u1ea1o \u0111\u1ee9c, thu\u1ea7n phong m\u1ef9 t\u1ee5c Vi\u1ec7t Nam.<\/span><\/li>\n<li><span style=\"color: #282828;\">Kh\u00f4ng \u0111\u01b0\u1ee3c tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 l\u00e0m l\u1ed9 b\u00ed m\u1eadt nh\u00e0 n\u01b0\u1edbc.<\/span><\/li>\n<li><span style=\"color: #282828;\">Kh\u00f4ng \u0111\u01b0\u1ee3c tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1 c\u1ee7a th\u01b0\u01a1ng nh\u00e2n kh\u00e1c \u0111\u1ec3 so s\u00e1nh v\u1edbi h\u00e0ng ho\u00e1 c\u1ee7a m\u00ecnh, tr\u1eeb tr\u01b0\u1eddng h\u1ee3p h\u00e0ng ho\u00e1 \u0111em so s\u00e1nh l\u00e0 h\u00e0ng gi\u1ea3, h\u00e0ng vi ph\u1ea1m quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 theo quy \u0111\u1ecbnh c\u1ee7a ph\u00e1p lu\u1eadt.<\/span><\/li>\n<li><span style=\"color: #282828;\">Kh\u00f4ng \u0111\u01b0\u1ee3c tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u m\u1eabu h\u00e0ng ho\u00e1 kh\u00f4ng \u0111\u00fang v\u1edbi h\u00e0ng ho\u00e1 \u0111ang kinh doanh v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng, gi\u00e1, c\u00f4ng d\u1ee5ng, ki\u1ec3u d\u00e1ng, ch\u1ee7ng lo\u1ea1i, bao b\u00ec, th\u1eddi h\u1ea1n b\u1ea3o h\u00e0nh v\u00e0 c\u00e1c ch\u1ec9 ti\u00eau ch\u1ea5t l\u01b0\u1ee3ng kh\u00e1c nh\u1eb1m l\u1eeba d\u1ed1i kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<\/ul>\n<p>&gt;&gt;&gt; Xem th\u00eam:\u00a0<a href=\"https:\/\/bilaw.vn\/tin-tuc\/mua-hang-kem-chat-luong-kien-doi-boi-thuong-the-nao.html\">Mua h\u00e0ng k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng, ki\u1ec7n \u0111\u00f2i b\u1ed3i th\u01b0\u1eddng th\u1ebf n\u00e0o?<\/a><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #282828;\"><strong>3. M\u1ed9t s\u1ed1 h\u00ecnh th\u1ee9c tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #282828;\">Theo \u0110i\u1ec1u 120 Lu\u1eadt Th\u01b0\u01a1ng m\u1ea1i 2005 quy \u0111\u1ecbnh m\u1ed9t s\u1ed1 h\u00ecnh th\u1ee9c tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 bao g\u1ed3m:\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li><span style=\"color: #282828;\">M\u1edf ph\u00f2ng tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5.<\/span><\/li>\n<li><span style=\"color: #282828;\">Tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 t\u1ea1i c\u00e1c trung t\u00e2m th\u01b0\u01a1ng m\u1ea1i ho\u1eb7c trong c\u00e1c ho\u1ea1t \u0111\u1ed9ng gi\u1ea3i tr\u00ed, th\u1ec3 thao, v\u0103n ho\u00e1, ngh\u1ec7 thu\u1eadt.<\/span><\/li>\n<li><span style=\"color: #282828;\">T\u1ed5 ch\u1ee9c h\u1ed9i ngh\u1ecb, h\u1ed9i th\u1ea3o c\u00f3 tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5.<\/span><\/li>\n<li><span style=\"color: #282828;\">Tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 tr\u00ean Internet v\u00e0 c\u00e1c h\u00ecnh th\u1ee9c kh\u00e1c theo quy \u0111\u1ecbnh c\u1ee7a ph\u00e1p lu\u1eadt.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"color: #282828;\">Tr\u00ean \u0111\u00e2y l\u00e0 kh\u00e1i qu\u00e1t chung v\u1ec1 nh\u1eefng v\u1ea5n \u0111\u1ec1 quan tr\u1ecdng c\u1ee7a quy \u0111\u1ecbnh ph\u00e1p lu\u1eadt li\u00ean quan \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng tr\u01b0ng b\u00e0y, gi\u1edbi thi\u1ec7u, h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5. Li\u00ean h\u1ec7 v\u1edbi <strong><span style=\"color: #800000;\"><a style=\"color: #800000;\" href=\"https:\/\/bilaw.vn\/\" target=\"_blank\" rel=\"noopener\">C\u00f4ng ty Lu\u1eadt \bBiLaw<\/a><\/span><\/strong> c\u1ee7a ch\u00fang t\u00f4i \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n chi ti\u1ebft h\u01a1n.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ho\u1ea1t \u0111\u1ed9ng tr\u01b0ng b\u00e0y v\u00e0 gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng trong chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. Ho\u1ea1t \u0111\u1ed9ng tr\u01b0ng b\u00e0y v\u00e0 gi\u1edbi thi\u1ec7u h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng, t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng v\u00e0 x\u00e2y d\u1ef1ng h\u00ecnh&#8230;<\/p>\n","protected":false},"author":3,"featured_media":2194,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81,18],"tags":[129,512],"class_list":["post-1951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-linh-vuc-tu-van","category-tin-tuc","tag-bilaw","tag-quy-dinh-phap-luat-ve-hoat-dong-trung-bay"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.2.1 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>M\u1ed9t s\u1ed1 Quy \u0111\u1ecbnh Ph\u00e1p lu\u1eadt v\u1ec1 ho\u1ea1t \u0111\u1ed9ng tr\u01b0ng b\u00e0y gi\u1edbi thi\u1ec7u h\u00e0ng ho\u00e1, d\u1ecbch v\u1ee5 - 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